Money Meets Innovation in Real Estate

John DeliaBy: John Delia

December 9, 2016December 9, 2016

Money Meets Innovation in Real Estate

From the information age to the innovation economy, the rapid improvements of technology have influenced and changed everyday living for the better. From hailing taxis to grabbing an Uber, collaboration and sharing have proven to upset old business models. The growing number of millennials in the workforce have a global mindset, are highly educated and technologically sophisticated.

As creators and designers of the workplace, the real estate industry is on the cusp of change. Tech-driven entrepreneurs want nimble, more collaborative, and creative solutions from those who design, build, and operate their workplaces, according to Technology, Real Estate, and the Innovation Economy.

Venture Capital in Real Estate

Innovation and improved technology are on the rise across many established industries. Commercial real estate, for example, has seen an increase in startups within the space. These new businesses focus on a variety of aspects in real estate including new listing and search services, leasing management software, investment/crowdfunding and data, valuation, and analytics, among others.

Using CB Insights and analytics, we see that venture capital funding has grown significantly to $582.8M in 33 deals last year alone from practically $0 in 2011. Tech in real estate was not as robust in the past as it is today. Naturally, investment follows innovation.

Over the last five years, the top two venture capital firms in the commercial real estate technology space were Thrive Capital in New York and 500 Startups in California. The two have invested in a combined total of 17 companies. New York and California represent the top locations for commercial real estate technology companies. It’s not just about how much you raise but the value provided in the marketplace.

3 Big Real Estate Technology Companies

Redfin – total funding $166.95M – is a customer-first real estate brokerage that represents people buying and selling homes. Founded and run by technologists, Redfin has a team of experienced, full-service real estate agents who are advocates, not salespeople. The staff earns customer satisfaction bonuses instead of commissions. features all the broker-listed (MLS) homes for sale, as well as for-sale-by-owner properties that don’t pay brokers a commission. The company serves major markets across the U.S. and has closed nearly $20 billion in home sales.

DocuSign – total funding $513.43M – is an online document signing platform that allows professionals to create legally compliant electronic documents using digital signatures. Numerous enterprises, business departments, individual professionals, and consumers have incorporated this resource into their business processes. Companies and individuals use DocuSign to accelerate transaction times to increase business efficiency and reduce costs.

Ten-X, formerly – total funding $141.75M – is a real estate platform that allows buyers, sellers, and real estate professionals to search, list and transact properties completely online. The company brings a wide range of asset types to the market. They market to prospective buyers through and leverage a scalable technology platform to conduct transactions. Ten-X brought the concept of an online auction to real estate, empowering people to buy and sell residential and commercial property 24 hours a day, 7 days a week

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John Delia

About the Author:

John Delia is a young developer and landlord from East Hills, NY now residing in Columbus, OH. He studied City and Regional Planning at The Ohio State University. Having started his own investment firm at age 21, he now writes and talks about building wealth with passive income through real estate and living life on purpose. Also check him out on YouTube and check out his book Life, Liberty n' Property.

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